Wednesday, May 9, 2007

PCC and Studentsreview.com

As of today on www.studentsreview.com, Pensacola Christian College is the most reviewed school out of all colleges, universities and graduate schools in the United States.

Part of the reason is this letter, sent to alumni.

Dear Alumni,

There is a website named studentsreview.com that appears to be objective in its review of colleges and universities. For the most part, responses by former PCC students are from those who never graduated and, consequently, the majority would not want to attend here again.

It would help your alma mater, as a four-year graduate, if you would visit this site and fill out their alumni survey. We believe a graduate would present a more accurate and positive picture of their experience at PCC. For a complete review, be sure to select "Goto Advanced Alumni" after the initial alumni survey.

Thank you for helping us.

The PCC Alumni Association

P.S. Check out our updated website at www.PCCINFO.com.

_____________________________________________________

An employee from studentsreview.com had this to say.

From: Director, Beracah Yankama
To: [name removed]
Subject: PCC Review/StudentsReview
Sent: Saturday, March 24, 2007 10:55 PM
Hello Everyone,
My name is Beracah, and I am the Director of StudentsReview. First of all, I would like to thank everyone for their wonderful and thoughtful comments on PCC! We here at StudentsReview strive to maintain data integrity and know the biases that the data contains. It has come to our attention that PCC staff has sent out an email requesting Alumni to review PCC using our online survey. If at all possible, could someone forward the relevant content of the email to us for analysis? Also, does anyone know if this email was sent to ALL PCC alums, or just to select ones? We are observing a rate of positive opinions & comments dramatically (and statistically) inconsistent with the data accumulated over the past 7 years, and are seeking an explanation.

Any help would be greatly appreciated!
Thank you & Regards,
Beracah


Beracah Yankama
Director, StudentsReview
StudentsReview.com

beracah@studentsreview.com




Hello everyone,
Thank you for all of the helpful information you have provided! Some of
you have expressed concern that we are not aware of the sudden surge in
reviews, but we do monitor the data and trends very closely, so that we
may keep somewhat consistent and known biases across schools.

From a number of comments, it seems while the alumni email did
technically go out to the entire alumni list, that list may only contain
select students, or those students positively biased into joining the
alumni association list. Also, the wording of the email suggests that
our existing data is from students who never completed PCC, making it
seem misrepresentative in some way. This is not true. The existing
data came primarily from *current* students at PCC (not yet completed),
and alumni. A small few did not complete, but the majority were "in the
process of completing", which is decidedly different from "never
completed". This means that the email wording solicits an improper
"corrective" bias into the reviews. (i.e. "correct this
misrepresentative, false data").

As of this moment we are undecided how to proceed, so we are watching
the trends to determine what needs be done. As soon as we come to a
decision, please rest assured that we will let *everyone* know.


Thank you,
Beracah

Beracah Yankama
Director, StudentsReview
StudentsReview.com
beracah@studentsreview.com



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